In recent times, SEO Optimization is becoming indispensable than it was towards the end of the 20th century, soon after Google launched. As 33 percent of people always click on the search engine’s primary result after inserting a word or phrase, safeguarding that positive content is in the first place is vital. ICMediaDirect highlights that businesses and people should familiarize themselves to fresh ways of monitoring their online reputation by using a smart content management approach. In contrast to SEO, content marketing is a moderately new practice, but is also essential for companies hoping to create a positive image. It helps businesses to take complete control of their branding by devising a bespoke voice and an intense message through content – be it on websites, blogs, or social media platforms – while also promoting their products or services. Trust is vital for appealing consumers, and content marketing creates a brand that seems reliable and amiable while also enhancing sales.
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