ICMediaDirect has long been ahead of today’s electronic ecosystem and acts as a creative content marketer in addition to a digital conduit. As participants at Content Rising Summit, hosted by Skyword in Boston, ICMediaDirect underscored its brand storytelling by revealing a new method for conveying powerful concepts through creative marketing. As a company spokesperson noted, “Our clients have been able to reach a broader base with an uplifting message, simply through the quality of the content they project.” This content-driven, user-driven strategy is one with the reader in mind, a process that invites the viewer into a community rather than asking them to simply click over. With the American Marketing Association explaining “focus on user experience” stands as one of the six SEO rules for 2016, it’s no surprise that ICMediaDirect is, once again, ahead of the game.
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