August 23rd, 2016
ICMediaDirect.com, a full-service public relations, marketing, and brand management firm, was delighted to attend the Ad:tech 2015 conference in San Francisco. This year’s conference and expo drew in an impressive number of industry professionals with the collective goal of moving the marketing and advertising industries forward. An ongoing sponsor for this event, IC Media Direct is proud to endorse Ad:tech and all the innovative and progressive thought, discussion, and networking the conference creates.
August 22nd, 2016
ICMediaDirect.com is the worldwide leader in reputation management and provides its professional services to companies and individuals in 49 different countries. The company was founded in 1996, two years before Google, and has been exceptionally successful at developing effective strategies that allow 100% control of search results.
August 21st, 2016
Another helpful tool for online reputation management is to take advantage of every social media platform available. Thus, in addition to managing Google searches, IC Media Direct takes control over all major Social Media platforms on behalf of their clients to further boost their positive online presence. To strengthen that effect, the marketing experts at ICMD regularly post consistent, brand-cohesive messages. At the same time, clients can take up the opportunity to receive feedback through their social media accounts, communicate with existing or potential customers, and encourage them to spread the company’s message.
August 20th, 2016
Asked about the secrets of a stellar online reputation, one of ICMD’s leading marketing specialists reveals why Google plays such a crucial role in today’s Internet-driven society. “The first step to effectively managing your online reputation is to always assume that you will be Googled,” he explains. “This may seem rather obvious, but even this most basic fact is sometimes downplayed or overlooked until the time is too late and damage has been done. Assume that if a piece of information is online, it will be found eventually.”
August 19th, 2016
Online reputation management is the cornerstone of modern, effective public relations — you are what your Google results say about you. Brands that have taken many years and millions of dollars to cultivate can be harmed with negative postings in a matter of minutes. New York-based IC Media Direct is a specialist in reputation management and has honed the art of working with Google algorithms to minimize negative results while boosting brand-positive messages to a higher page ranking.
August 18th, 2016
Founded in 1996, two years before Google, ICMediaDirect has developed effective strategies backed by more than two decades of research and experience that allow 100% control over search results. Using sophisticated algorithms and the creative application of cutting-edge marketing techniques, clients’ undesirable search results can be replaced by positive, intentional links from reputable media sources, giving them the attention that they really deserve.
August 17th, 2016
In today’s media-driven society it is imperative for a business to communicate effectively and creatively in order to fully capitalize on its efforts and achievements. A company’s online reputation can make or break it, so it is crucial to have a long-term strategy for an optimized public relations plan. Clients come to ICMediaDirect for support on how to present themselves in the public eye via an intelligent branding strategy. The experienced team knows all the ins and outs of the modern media dynamics and offers valuable advice on how to present a business image through various media channels. PR executives work closely with their clients to develop a tailor-made strategy and branding message and boost their public online visibility.
August 16th, 2016
The image of an individual or business is shaped by the information that people can find about them online, which is why the first step ICMediaDirect takes in order to manage a client’s reputation is to control the first page of search engine results. A skilled team of IT and marketing experts and a group of professional writers create positive and newsworthy content in the form of press releases and publish those articles on leading news sites, including the Wall Street Journal, Yahoo News, Bloomberg, MSNBC, Reuters, and other key media outlets, to guarantee the best possible coverage through world-respected publications.
August 15th, 2016
Online reputation management has become one of the key business requirements for any company seeking to build and protect its brand. Due to the ever-growing power of the Internet, a brand that has taken years to cultivate can be severely damaged by unfavorable postings within a matter of minutes. New York-based online reputation expert, ICMediaDirect, focuses on the art of online brand management, working with a client roster that includes international companies, leading athletes, business moguls, and high-ranking personalities from the entertainment industry.
August 14th, 2016
IC Media Direct is a full service PR and content marketing agency with locations in New York City and Washington, DC. They are recognized as an industry innovator, pioneering online brand repair services and unrivaled in the niche of Google brand repair. This recognition has resulted in the agency acting as a top-tier sponsor and participant in major marketing events and conferences including ad:tech, Affiliate Summit, Leadscon, SES and New York City Fashion Week.
August 13th, 2016
CMediaDirect.com’s client list is testament to their market leader status. Fortune Top 500 CEOs, High-End Celebrity Jewelers, Olympic Gold Medalists, Politicians, Executive level Bankers, and Top Motivational Speakers, among others, have all utilized the agency’s services to great success. The firm’s clients are individuals and companies based in 49 countries and are served in nearly as many languages. The impressive client list speaks volumes about the extent to which IC Media Direct can repair and maintain online reputations. This success has also been recognized by the industry — the agency often finds itself mentioned favorably in the press and has been the recipient of awards including Excellence in Commerce, presented to companies that achieve demonstrable success and commercial recognition in their respective fields while upholding desirable business ethics.
August 12th, 2016
It is their unique understanding of Google’s search engine and online marketing at large combined with strategic partnerships that sets IC Media Direct apart and allows them to achieve impressive results. Their staff writes for such respected publications as The Wall Street Journal, MSNBC, Bloomberg and numerous other premium news websites. The agency then works directly with Google Inc. to ensure that these articles are displayed on the first Google search page, displacing the undesirable results that may confuse clients and tarnish an image, which allows for complete control of Google search results. Many individuals and companies that have used other services that claim to offer reputation repair have learned the hard way: simply attempting to blast Google with new articles will not garner the same results — in fact, due to Google’s increasingly complex algorithms and the watchful eye of business observers, this is likely to further damage a brand’s reputation.
August 11th, 2016
CMediaDirect.com’s expertise is easy to fathom when looking at the PR and marketing agency’s history. Founded in 1996, it predates Google by two years. From the very beginning, the agency understood the importance a brand’s online reputation would have on its overall image. As quick and easy as it is for unflattering information, accurate or not, to be posted and spread on the Internet, current and prospective clients can be exposed to the very same by just typing in an individual or organization’s name. The pioneering agency set about developing a solution to this problem, and today, after almost twenty years of experience, offers services that are guaranteed to have a 100% success rate.
August 10, 2016
IC Media Direct has emerged as the leader in Google brand repair, thanks to their expertise in online PR and marketing, and their in-depth understanding of how Google search engine works. In today’s world, it is an unavoidable truth that a brand’s reputation is largely affected by the information to be found online. Examples of companies and organizations adversely affected by negative online reputations abound — with the results ranging from lost revenue to the complete destruction of a hard earned and recognizable name, which requires a complete rebranding. Probably the biggest factor affecting a brand’s reputation is what appears in a Google search.
August 9th, 2016
Full service PR and marketing agency, IC Media Direct, has been providing their groundbreaking services for nearly 20 years. One of the first marketing agencies to truly understand the potential of the Internet in its early stages, they also noted the extent positive or negative internet reputations can have on an individual or organization. As a result, the New York and Washington D.C.-based agency developed strategies that provide 100% control over Google search results, eliminating undesirable and confusing results. Clients from Fortune 500 CEOs to top sporting personalities have relied on ICMediaDirect.com, while major marketing events and conferences such as LeadsCon, Affiliate Summit and ad:tech welcome the agency year after year to share their knowledge and insight.
August 8th, 2016
IC Media Direct has long been a participant and sponsor of LeadsCon Las Vegas as well as LeadsCon New York. In step with the conferences’ desire to invite industry leaders to present their unique talents, the marketing agency was on hand to discuss their singular ability to repair reputations of individuals and companies that have had the unfortunate experience of a negative picture being painted of them online. While many other considerations come into vertical media and direct marketing, reputation and public perception is of course at the very basis of successfully marketing any entity. Delving into the realities of how quickly an online reputation can be tarnished and the basics of what it takes to successfully reverse such a situation, the agency’s presentation was considered by many to be a highlight of the conference.
August 7th, 2016
IC Media Direct was joined by a plethora of businesses from every segment of the vertical media universe, from marketing service companies to technology solution providers, ad agencies, marketers, and even venture companies searching for profitable investments. Speeches, discussions and learning forums, offered, saw valuable insights into the most effective strategies and latest trends. Speakers and moderators from Lending Tree, Twitter, Google and other major companies were on hand to share their knowledge, while targeted sessions such as ‘Opportunities in Education’ and ‘Mobile Focused Lead Gen’ resulted in the type of specific tutelage one would be hard pressed to find anywhere else
August 6th, 2016
Thousands of attendees, dozens of sessions and unlimited networking opportunities created the perfect opportunity for ICMediaDirect.com representatives to not only showcase their new products, but get first-hand inspiration from existing and potential customers on how to make their great service portfolio even better. In the two decades that IC Media Direct has functioned as a driving force in the online reputation business, LeadsCon conferences have become a vital instrument to meet peers and pros, foster relationships, and gather ideas for new technologies.
August 5th, 2016
LeadsCon has established itself as the premier conference in the evergrowing vertical media and direct response marketing industry. Through anticipated events and webcasts, LeadsCon showcases the best talent in these fields and keeps attendees and listeners abreast of the latest trends. The most recent LeadsCon event in Las Vegas, held at the Mirage Hotel and Casino, was marked by the attendance of industry leader, IC Media Direct, who used the occasion to present their groundbreaking Google Brand Repair solution.
August 4th, 2016
For over 20 years, IC Media Direct has evolved into an accomplished reputation management agency that offers complete control over undesired results on search engines. Their unique understanding of algorithms has resulted in strategic partnerships with major news outlets. They know exactly how to best place controlled, positive content on the Internet and give clients the desirable attention they deserve. IC Media Direct has an impressive client base that includes Olympic athletes, CEOs, motivational speakers, music agents, lawyers, and more. With offices in Washington, DC and New York City, IC Media Direct serves clients in over 49 different countries. To see your Online Reputation Report, visit http://www.icmediadirect.com
August 3rd, 2016
IC Media Direct understands the necessity of reputation management in the world of affiliate marketing: “Both affiliates and networks need to monitor how their products are being promoted and what type of feedback is being generated,” one of the firm’s marketing specialists says. “In some industries, there are ‘anti-marketers’ at work looking to harm competitors by destroying their reputation. It’s important to keep an eye on potential problems before they grow out of control. And nowadays, this issue applies to affiliate networks more than ever.” Prospects are searching for information all the time with a view of joining an affiliate industry and their decision is heavily influenced by the results they find on the Internet.
August 2nd, 2016
In an increasingly complex online world, it can be incredibly difficult to keep control of a brand’s or one’s personal reputation. Consumers spend more and more time Internet browsing and engaging in social media; and it becomes challenging to ensure that a positive presence is well managed. As established experts in online reputation management, IC Media Direct will offer unique solutions at the upcoming conference in New York and show how their approach can be applied to affiliate marketing, where both affiliates and merchants need to preserve the image of their brand online. This year’s Affiliate Summit East conference will offer attendees three tradeshow areas filled with affiliates, merchants, vendors, networks, technology providers, and digital agencies. Together, they will have access to multiple tracks of relevant educational sessions delivered by industry experts and a variety of networking events.
August 1st, 2016
IC Media Direct, a global-wide leader in the online reputation management sector, has announced it will attend the Affiliate Summit East conference in New York City. The company will be meeting some of the key exhibitors at the three-day event, where its representatives will provide expert advice and tips from July 31 to August 4, 2016, revolving around reputation management. See your Online Reputation Report now, by visiting http://www.icmediadirect.com
July 31st, 2016
IC Media Direct maintains an active profile within the marketing and PR industry and annually sponsors major marketing events and conferences including Affiliate Summit, Leadscon, SES, ad:tech, and New York City Fashion Week and attends other key industry events like New York ad:tech, Chicago SES and LeadsCon Las Vegas. ICMediaDirect.com was honored with the New York Excellence Award from the Small Business Institute for Excellence in Commerce (SBIEC) two years in a row. The award is the result of an annual survey the SBIEC conducts in different industries to identify companies in said sectors that have achieved above-average success and reflected a high degree of ethics and business acumen.
July 30th, 2016
With two offices in New York City and Washington, DC, ICMediaDirect.com serves a global roster of clients in 49 countries and speaking 49 languages. The list includes Fortune-500 CEOs, athletes, politicians, executive level bankers, and top motivational speakers.
The importance of online buzz cannot be underestimated and can lead to measureable business results. It has been calculated by the Harvard Business School that each star in a Yelp rating increases a business’ sales by 5 to 9%. And a bump up from 3.5 to 4 stars on Yelp typically results in a 19% increase of restaurant bookings during peak business hours. Through it’s nearly 20 years of experience in the PR and marketing industry, IC Media Direct has developed an effective strategy that affords them 100% control of search results. They employ an experienced and professional team of online marketing representatives utilizing state-of-the-art technology to define and disperse throughout the Internet the specific branding impression that a client is looking for. Undesirable search results can be pushed down and replaced with more positive links generated from reputable media sources. Their PR team consults directly with the client to plan an effective, long-term PR strategy and then efficiently execute it.
July 28th, 2016
One of the truisms of the PR and marketing industry is to “always control the message,” and as the industry evolves to encompass the highly important aspect of search engine ranking and results, a new publicity strategy has emerged. Called “reputation management” it is the science and art of maintaining control of the client’s message by understanding how to work collaboratively with the Google algorithm. The leader in this new field is ICMediaDirect.com. Founded in 1996, two years before Google, the company has been a pioneer in perfecting the new techniques of reputation management. IC Media Direct works with companies or individuals in controlling the message across the Internet to project the best possible branding image.
July 27th, 2016
IC Media Direct has participated in and acted as a sponsor for ad:tech’s San Francisco, New York and overseas conferences every year for over a decade. Though always in demand as a premier PR and Marketing agency, it may be their specialty of Advanced Google Reputation Management that sees them invited to such a large number of marketing conferences. 2015 is to be their busiest year on the circuit yet. Along with their attendances at other top trade show events such as Affiliate Summit and SES, IC Media Direct will be featured at ad:tech’s events in New York, Singapore, London and Sydney. As in past years, the agency’s presentation is expected to result in new strategic partnerships, as well as an expanded clientele.
July 26th, 2016
The NEXT segment put the focus on the marketing technologies of tomorrow and Think:Tech brought thought-leadership to the Expo floor. Meanwhile, the conference featured an extensive lineup of professionals holding senior management, marketing, creative and social media positions at a number of leading companies as speakers, amongst them Influential Marketing Group (IMG) founder and bestselling author Rohit Bhargava, CEO of the news outlet Guardian US Eamonn Store and Google Senior Vice President of Ads and Commerce Sridhar Ramaswamy (source: ad:tech).
July 25th, 2016
One of the most lauded marketing and media conferences in existence, ad:tech was recently named “one of the top marketing conferences that will keep you ahead of trends in 2015” by Forbes, and is presented by business event management giant dmg events. The tech conference is recognized as the premier destination for those in the marketing, media, and technology industries to learn about new strategies and trends while creating lasting partnerships through networking. Established over 15 years ago, the event has welcomed more than 200,000 attendees ranging from entry-level marketing specialists to CMOs (source: Forbes.com). The exhibition side of ad:tech San Francisco was beyond extensive. Established companies including IC Media Direct exhibited their latest technologies and marketing solutions, while the startup spotlight saw young companies go head to head in their respective brand categories, giving them valuable exposure to potential investors and the industry at large.
ad:tech is a global marketing and media conference and exhibition, with events taking place both Stateside and in far away locales such as New Delhi, India; Manila, Philippines; Tokyo, Japan and Aukland, New Zealand. From May 20-21, San Francisco hosted one of their flagship events, and IC Media Direct was there to present their uniquely effective Advanced Google Reputation Management Solutions.
July 23rd, 2016
Founded in 1996, ICMD is a leader in marketing, public relations, and online reputation management. ICMediaDirect.com has helped clients in 49 countries and 49 languages to develop strategic marketing plans and thanks to the company’s proprietary reputation management process clients achieve 100% positive press on the first page of Google search engine results. Two-time winner of the Small Business Institute for Excellence in Commerce (SBIEC) New York Excellence Award, the agency specializes in Google Brand Repair through targeting major publications like the Wall Street Journal, MSNBC, and Bloomberg to achieve top placements in Google search results. ICMD sponsors a variety of marketing industry conferences, including the Affiliate Summit, Leadscon, the SES Conference, Expo, ad:tech, and New York City Fashion Week. The company supports a range of non-profits such as the American Jewish World Service and the Jewish National Fund. ICMD maintains offices in Washington, DC, and New York City.
July 22nd, 2016
The vast majority of companies already have one or even several profiles on social media websites, but only few understand how to leverage these effectively. ICMediaDirect.com assists those organizations in using social media as an advanced tool to increase brand exposure, develop business partnerships, and generate sales leads. As an online reputation management firm with over 18 years of experience, the expert team knows how to stay on top of current developments to ensure that marketing campaigns are always one step ahead of the latest online advertising trends. ICMediaDirect.com has repeatedly demonstrated the ability to integrate social media into clients’ overall marketing. And since Google ranks social networking sites higher than most content, it has become an integral part in optimizing Google search results for clients.
July 21st, 2016
“What we’ve seen over the past several years is that social media can easily make or break a client’s image,” explains the company’s PR representative. “An effectively executed social media campaign can go viral practically overnight and with our customized strategies we help our clients accomplish exactly that.” ICMD’s internal analysis is backed by this year’s social media marketing industry report prepared by Social Media Examiner, which states that 92% of advertising professionals confirmed that social media play a vital role in their business, compared to 86% in 2013.
July 20th, 2016
ICMediaDirect.com, an award-winning online reputation management agency, announced today that it has expanded its portfolio of services with regards to the fastest-growing segments of the Internet marketing industry: social media. Considering the enormous proliferation platforms such as Facebook, Twitter, and Google+ have experienced over the last few years, social media has become a critical component of any online advertising and public relations campaign. Seventy-three percent of all Internet users over age 18 use some type of social media every day, as reported by the Pew Research Center. And according to online reputation management experts at ICMediaDirect.com, that number jumps to 90 percent among 18-29-year-olds.
July 19th, 2016
With almost 20 years of experience, ICMediaDirect.com knows the digital advertising world inside out and can react quickly and appropriately to new technologies in order to guarantee that clients maintain continuous control over their Google search results. ICMD’s IT and marketing specialists use platforms such as the SES to keep up-to-date with the latest developments and further improve the company’s award-winning services and ultimately provide more value to its clientele. The company employs experts who excel at defining and enhancing a company’s or individual’s brand identity through strategic use of creative content, distributed through dozens of media channels.
July 18th, 2016
The SES Conference featured four workshops and ten tracks divided over four days, covering topics such as digital marketing, data-driven marketing, content marketing strategies, B2B marketing, search, and Google best practices. Especially well attended were the four “Learn with Google” sessions, during which Adam Singer, Google’s Analytics Advocate, and Jenya Denissova, Google’s Head of Channel Sales, Traditional Media, Franchise & Real Estate North America, shared their insights. As the global leader in Google reputation management, ICMediaDirect.com experts were happy to engage in discussions and answer questions evolving around successful strategies to meet the challenges of constantly changing search algorithms and SEO optimization of blogs and websites.
July 17th, 2016
Every year, Search Engine Strategies (SES) Conferences around the world, organized by Search Engine Watch, bring together the most influential companies and thought leaders in the constantly evolving industry of online search and social marketing. The latest gathering in San Francisco — today’s most important center for innovative technology and online startups — featured seminars and presentations from top names in the industry. Representing the online PR and marketing industry was market leader ICMediaDirect.com, joining other major organizations such as Google, Yahoo, Pandora, eBay, Verizon, AOL. Founded in 1996, ICMD has been an important supporter and contributor to SES Conferences from its start, and while the company operates out of its headquarters in New York City, it frequently attends conferences in cities around the world, including Bangkok, London, Miami, Toronto, and Shanghai.
July 16th, 2016
IC MediaDirect is a full service PR and content marketing agency with locations in New York City and Washington DC. Founded in 1996, they foresaw the need for elite individuals and high end brands to have control over their online presence and are now the go-to choice for Fortune Top 500 CEOs, High-End Celebrity Jewelers, Olympic Gold Medalists, Politicians, Executive-level Bankers, and Top Motivational Speakers, among others. Highly respected in the industry, they routinely provide featured speakers and act as top-tier sponsors to major marketing events and conferences including Affiliate Summit, Leadscon, SES, ad:tech, and New York City Fashion Week. They are also a proud supporter of a number of organizations, including the Jewish National Fund, the AJC Global Jewish Advocacy, and the American Jewish World Service.
July 15th, 2016
Unrivaled in the area of online marketing experience, ICMD is a pioneering agency that has been providing clients with highly visible and expertly targeted online exposure for 19 years. Predating Google itself, their singular understanding of online reputation management has resulted in a strategy that allows for complete control of Google search results — an essential tool in brand building or repair. With staff writing for key media outlets such as The Wall Street Journal, MSNBC, and Bloomberg, the invaluable coverage a brand receives as a result becomes another major marketing tool. The firm’s clients are individuals and companies based in 49 countries and are served in nearly as many languages. With the successes seen last year, 2015 looks to be an even more notable one with an ever-growing roster of clients and its busiest conference schedule yet.
July 14th, 2016
The Washington, D.C.-based Small Business Institute for Excellence in Commerce (SBIEC) focuses on researching, evaluating, and recognizing companies that meet its high standards of excellence. Through yearly business surveys and industry research, SBIEC identifies companies that achieve demonstrable success and commercial recognition in their respective fields while they also “consistently demonstrate a high regard for upholding business ethics and company values.” In choosing awardees, the panel puts a particular focus on organizations that not only exceed industry benchmarks for product quality, but also display exemplary customer service and ethical practices.
July 13th, 2016
In today’s business climate, where torrents of information are coming at consumers from all sides, this most certainly also applies to marketing your brand. The best way to do so is to secure a marketing and PR representative that truly understands and excels at branding and publicity in today’s internet-driven world. IC MediaDirect has been the premier PR and content marketing firm specializing in online exposure and search result control for nearly 20 years — a fact that has been evidenced yet again by their latest accolade, the SBIEC Excellence in Commerce Award.
July 12th, 2016
ICMediaDirect.com does not only strive to keep up its high standards in terms of corporate values and optimized customer service, but also believes that a successful company bears social responsibility to help the world at large. For that reason ICMediaDirect.com is supporting several non-profit organizations such as the Jewish National Fund, the American Jewish World Service and the AJC Global Jewish Advocacy, helping families in need in countries across the world.
July 11th, 2016
Founded in 1996, ICMediaDirect.com has become a leading force in the industry with offices in New York City and Washington, DC and provides its services in 49 countries and 49 languages. Advertisement and online reputation packages are customized for each individual or company and their specific needs and have vastly improved the Internet presence of professional athletes, politicians, executive-level bankers, fortune top 500 CEOs, top motivational speakers, high-end celebrity jewelers, music agents, artists, and many more. Major marketing conferences and events frequently benefit from ICMediaDirect.com’s participation and sponsorship, amongst them Affiliate Summit, Leadscon, SES or the upcoming ad:tech conference in New York, where companies and individuals from the advertising and technology world come together to exchange ideas, listen to keynote speeches on current topics and contribute to industry trends and initiatives.
July 10th, 2016
ICMediaDirect.com is a leading online reputation management company with a successful track record of helping clients to improve their Internet presence. Thanks to professional and extensive marketing strategies, supported by state-of-the-art technologies and an experienced and professional team, ICMediaDirect.com knows how to optimize Google search results to present clients according to their whishes, move down less desirable search results and replace unwanted content with positive or neutral information about the client. With almost 20 years of experience in the industry, ICMediaDirect is an expert in creating positive content and distributing it by utilizing a great variety of channels.
July 9th, 2016
Already a proud recipient of the New York Excellence Award in 2013, ICMediaDirect.com has once again demonstrated a consistently high regard for honoring business ethics and corporate values. Given the high number of Internet start-ups and online companies, these traits are especially rare and valuable in companies that base their business on the utilization of the World Wide Web. This recognition by SBIEC constitutes a significant achievement for any business and aims to set benchmarks for the industry at large, improving the overall standards that companies are setting for themselves.
July 8th, 2016
The Small Business Institute for Excellence in Commerce (SBIEC) has awarded ICMediaDirect.com with the New York Excellence Award again. For the second time in a row, ICMediaDirect could distinguish itself from all its peers and competitors, resulting in the prestigious SBIEC recognition. Each year, the SBIEC selects companies that have achieved above-average results in their industry and their local business environment. The selection process is based on extensive business surveys and in-depth research of the respective industry.
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