by IC Media Direct | Mar 7, 2016 | News
IC Media Direct – Reputation Management – Attends SES Conference in Miami
NEW YORK, NY – Public relations and reputation management leader, IC Media Direct, attended this year’s the Search Engine Strategies (SES) Conference (now Connect Search Engine Watch) in Miami. Hosted each February, the event aims to bring together prominent companies and established leaders within the SEO and online marketing industry. Having reached its 20th year, SES Conference helps businesses share the most useful customer-centric tactics in the new era of online advertising. The forum welcomes all SEO specialists, digital marketers, webmasters, developers, entrepreneurs, and other professionals for quality presentations and networking. See your Online Reputation Report now, by visiting http://www.icmediadirect.com
Held over two days at The Ritz-Carlton Key Biscayne in downtown Miami, attendees had access to unique insights and information that will help them excel in specific marketing careers. This included learning how to execute intent-based targeting, which aids in adapting techniques to overcome obstacles in an ever-changing marketplace. The conference was sponsored by leading businesses such as Bing and Ignition One, and included speeches from people at Google, Wordstream, and The Washington Post. As an expert in the field of online reputation management, IC Media Direct helps hundreds of companies better understand how to successfully evolve and develop new strategies, depending on the needs of each business and consumer in the 21st century.
The conference has also provided an opportunity for SEO diagnostics to be demonstrated by those who help companies improve their skilled-search abilities. New advertising methods were a large focus, due to mobile searches surpassing the number of desktop searches for the first time in Internet history. This year, it will become more important to understand exactly how businesses can expand on their online tactics to build credible and sustainable messages for their appropriate demographic. IC Media Direct explained the significance of mobile marketing and advertising, as well as its various possibilities, emphasizing on how to use big data to help bring new opportunities to promote a particular service.
Established in 1996, IC Media Direct is an online reputation management agency dedicated to brand repair for individuals and companies across the world. Clients range from Fortune 500 CEOs to celebrities, delivering effective results to help businesses and individuals gain control over their online search results. IC Media Direct has been awarded the New York Excellence Award from the Small Business Institute for Excellence in Commerce (SBIEC) twice due to their results each year. The firm attends a variety of esteemed marketing conferences and events throughout the year, including ad:tech, Affiliate Summit, and LeadsCon. To see your Online Reputation Report, visit http://www.icmediadirect.com
IC Media Direct — Reputation Management — How SEO and Reputation Management Will Change in 2016: http://www.msn.com/en-us/money/topstories/ic-media-direct-reputation-management-how-seo-and-reputation-management-will-change-in-2016/ar-BBpYYJa
IC Media Direct – Presents Advanced Google Reputation Management Solutions at ad:tech 2015 in San Francisco: http://www.reuters.com/article/idUSnMKWhbKxQa+1ca+MKW20150525
by IC Media Direct | Mar 10, 2015 | News
IC Media Direct Attends SES Conference in San Francisco
NEW YORK, NY – Every year, Search Engine Strategies (SES) Conferences around the world, organized by Search Engine Watch, bring together the most influential companies and thought leaders in the constantly evolving industry of online search and social marketing. The latest gathering in San Francisco – today’s most important center for innovative technology and online startups – featured seminars and presentations from top names in the industry. Representing the online PR and marketing industry was market leader IC Media Direct, joining other major organizations such as Google, Yahoo, Pandora, eBay, Verizon, AOL. Founded in 1996, ICMD has been an important supporter and contributor to SES Conferences from its start, and while the company operates out of its headquarters in New York City, it frequently attends conferences in cities around the world, including Bangkok, London, Miami, Toronto, and Shanghai.
The SES Conference featured four workshops and ten tracks divided over four days, covering topics such as digital marketing, data-driven marketing, content marketing strategies, B2B marketing, search, and Google best practices. Especially well attended were the four “Learn with Google” sessions, during which Adam Singer, Google’s Analytics Advocate, and Jenya Denissova, Google’s Head of Channel Sales, Traditional Media, Franchise & Real Estate North America, shared their insights. As the global leader in Google reputation management, IC Media Direct experts were happy to engage in discussions and answer questions evolving around successful strategies to meet the challenges of constantly changing search algorithms and SEO optimization of blogs and websites.
With almost 20 years of experience, IC Media Direct knows the digital advertising world inside out and can react quickly and appropriately to new technologies in order to guarantee that clients maintain continuous control over their Google search results. ICMD’s IT and marketing specialists use platforms such as the SES to keep up-to-date with the latest developments and further improve the company’s award-winning services and ultimately provide more value to its clientele. The company employs experts who excel at defining and enhancing a company’s or individual’s brand identity through strategic use of creative content, distributed through dozens of media channels.
Maintaining two offices in New York City and Washington, DC, IC Media Direct serves its global base of customers from currently 49 countries around the world. The list of satisfied clients includes Fortune-500 CEOs, politicians, bankers, athletes, and top motivational speakers. Founded two years before Google, ICMediaDirect.com has been a pioneer in the techniques of reputation management, developing effective strategies that give clients full control over Google search results. The company’s PR team collaborates with outlets like MSNBC, the Wall Street Journal, Bloomberg, Yahoo News, and other online news sources to achieve its clients’ goals.
IC Media Direct maintains a visible presence in the Marketing and PR industry by annually sponsoring high-profile marketing events and conferences including Affiliate Summit and New York City Fashion Week and attending leading conventions such as SES, Leadscon, and ad:tech. The company was presented with the New York Excellence Award from the Small Business Institute for Excellence in Commerce (SBIEC) two years in a row.
