ICMediaDirect is a native at today’s electronic ecosystem and acts as a creative content marketer in addition to a digital conduit. As participants at Content Rising Summit, hosted by Skyword in Boston, ICMediaDirect underscored its commitment to brand storytelling by revealing a new method for conveying powerful concepts through creative marketing. As a company spokesperson says, “Our clients have been able to reach a broader base with an uplifting message, simply through the quality of the content they project.” This content-driven, user-driven strategy is one with the reader in mind, a process that invites the viewer into a community rather than asking them to simply click over. With the American Marketing Association explaining “focus on user experience” stands as one of the six SEO rules for 2016, it’s no surprise that ICMediaDirect is, once again, ahead of the curve.
ICMediaDirect, a global leader in online reputation and a public relations powerhouse, attended Affiliate Summit East 2016 along with other brands, industry leaders and influencers to share market insights with participants and hear their views on the most trending issues nationwide and internationally. The annual conference and tradeshow brought together over 5,000 marketers, vendors, networks and media outlets. ICMediaDirect will speak on the importance of building an unrivaled online brand for businesses and individuals and will tackle some of the forward-thinking strategies ICMD utilizes for modern content marketing. To access your personal or your firm’s Online Reputation Report, visit ICMediaDirect at http://www.icmediadirect.com.
The Small Business Institute for Excellence in Commerce (SBIEC) recognized ICMediaDirect, a top reputation management firm, with the New York Excellence Award for the third year straight. Once per year, the SBIEC selects businesses that have accomplished outstanding feats in both professional and local commercial environments. The decision comes after thorough corporate reviews and examination of the respective field. Check your Online Reputation Report today at http://www.icmediadirect.com.
Affiliate Summit 2016 featured presenters from many influential and thought-provoking public figures in the field of online platforms and marketing, explains ICMediaDirect. Speaker Scott Stratten, a social media and relationship marketing expert, President of Un-Marketing and the author of four best-selling business books, is one of “America’s 10 Marketing Gurus”, as noted by Business Review USA. The last part of Affiliate Summit East 2016 sees an SEO keynote panel, with Bruce Clay (President of Bruce Clay, Inc.), Duane Forrester (VP at Bruce Clay, Inc.), and Stephan Spencer (Co-Author of The Art of SEO) sharing their thoughts.
In recent times, SEO Optimization is becoming indispensable than it was towards the end of the 20th century, soon after Google launched. As 33 percent of people always click on the search engine’s primary result after inserting a word or phrase, safeguarding that positive content is in the first place is vital. ICMediaDirect highlights that businesses and people should familiarize themselves to fresh ways of monitoring their online reputation by using a smart content management approach. In contrast to SEO, content marketing is a moderately new practice, but is also essential for companies hoping to create a positive image. It helps businesses to take complete control of their branding by devising a bespoke voice and an intense message through content – be it on websites, blogs, or social media platforms – while also promoting their products or services. Trust is vital for appealing consumers, and content marketing creates a brand that seems reliable and amiable while also enhancing sales.