While the statistics are applicable to all companies, they hone in on local businesses. An unparalleled 92% of respondents explain they would only patronize a company if it had a minimum of a four-star rating on review sites. The stats show that reliability (27%), expertise (21%), and professionalism (18%) have been deemed the most critical characteristics for a local firm to display. After analyzing this study and more, ICMediaDirect confirms that maintaining a solid reputation online is just as important for a company as focusing on its offline standing in the area.
The public relations specialist in online reputation management, ICMediaDirect has perfected the method of working with search engine algorithms to minimize negative results. Since 1996, the leading online PR and marketing firm has been helping companies and individuals present positive messages to a higher page ranking in search results as online reputation management has gained a pivotal role in effective brand management. See your Online Reputation Report now, by visiting http://www.icmediadirect.com
ICMediaDirect Discusses the Application of New Public Relations Strategies to their Proven Marketing Formula
Top industry leaders in the online marketing sector made presentations at the Connect conference held in Miami by Search Engine Watch elaborating on the topics of SEO, digital acquisition, brand development, and other such pertinent topics. ICMediaDirect the industry leader in online reputation management industry attended this conference and met with many notable keynote speakers through two-day conference. ICMediaDirect displayed their public relations expertise while discussing how to integrate new, inventive strategies to their proven marketing formula.
ICMediaDirect Provides Key Insights On Online Reputation Management To High-Profile Individuals And Companies
ICMediaDirect, the Reputation Management and PR agency based in New York and Washington DC, offers acute advice on the role of online reputation for prominent businesses and individuals. The proficient team of reputation advisors have been providing brand repair expert services and boosting the online status of top individuals and Fortune 500 businesses. For the third time recurrently, ICMediaDirect has received the New York Excellence Award from the Small Business Institute for Excellence in Commerce (SBIEC) as a result of demonstrating robust business ethics and corporate values. View your Online Reputation Report now, by visiting http://www.icmediadirect.com
Negative reviews can unfavorably impact earlier marketing endeavors and hence reputation management should be combined into a brand’s marketing strategy. “Unfavorable feedback shouldn’t be unheeded, as it can enable brands to learn more about their inadequacies and can therefore, enhance the quality of their everyday operations,” remarked a spokesperson of ICMediaDirect. When future consumers go online to decide more about a business or item, finding bad reviews very often deflects them to a competitor. Furthermore, when no such reviews are available from genuine consumers, they tend to drop their transactions to avoid risks.